Are you not entertained?

From the boardroom to the locker rooms, sport catches imagination like little else. In this podcast we talk to the men and women, who make the big decisions and those who make the big plays to find where sport is; and, importantly, where it is going. We do so, for the only eyes that matter: those of the fan!

Season 6, Episode 26. A live AYNE special to discuss Roger’s book, “Sport’s Perfect Storm”. Hosted by Elliott Richardson at the Howden HQ in London, author Roger Mitchell and Etienne Dussartre discuss what this book addresses and why its themes are so prescient in today’s sports business world, now more than ever!