Podcast: 05/30/2024
Episode: 37, Season 6
Host/s: Roger Mitchell
Giles Morgan and Grant Williams
Guest/s: Jo Redfern
Show: The Groundsmen Conversations

Are you not entertained?

Podcast: 05/30/2024
Episode: 37, Season 6
Host/s: Roger Mitchell
Giles Morgan and Grant Williams
Guest/s: Jo Redfern
Show: The Groundsmen Conversations

From the boardroom to the locker rooms, sport catches imagination like little else. In this podcast we talk to the men and women, who make the big decisions and those who make the big plays to find where sport is; and, importantly, where it is going. We do so, for the only eyes that matter: those of the fan!

Season 6 Episode 37. The Groundsmen welcome children’s media and marketing expert, Jo Redfern. They discuss how the sportbiz can attract and monetise the new generations, to replace the subscription $ of the over 30s.

Thanks to Web3 Sports Ventures.