Are you not entertained?

From the boardroom to the locker rooms, sport catches imagination like little else. In this podcast we talk to the men and women, who make the big decisions and those who make the big plays to find where sport is; and, importantly, where it is going. We do so, for the only eyes that matter: those of the fan!

Season 6 Episode 31. This week we are joined by Simon Rowe, VP of Sports Marketing at Pentland Brands, the name behind some of the world’s best loved sports, outdoors and lifestyle brands. At a time when the sports industry faces disruption and challenges, in almost every sector it operates in, Simon explains, with refreshing candour how Pentland is approaching the rapidly changing marketplace to engage with and the ever-evolving behaviours of increasingly digitised 21st century consumers.

Thanks to Web3 Sports Ventures.