F1. The diluting brand.

F1. The diluting brand.

by | Apr 23, 2023

Flowers are in full bloom in San Remo, and of course across all of the Côte d’Azur. So I am reminded of my mate Grant’s comment on the Monte Carlo GP. It’s one that maybe we could do without; it is so difficult to even see any overtaking, and a bit...
Who in sports has the balls for the DTC channel?

Who in sports has the balls for the DTC channel?

by | Apr 16, 2023

Does sport have the belief and bravery to do the owned channel? And, arguably, the brains to still say no? A friend this week sent me this article on the “EPL ready to ditch Sky for their own DTC” narrative. Simon Jordan makes it seem such an easy choice. He has never...
Ren-AI-ssance.

Ren-AI-ssance.

by | Apr 9, 2023

This week’s Sunday Column is guest edited by Andy Marston. Full Disclosure: He is a young man that I stole from the sports agency world, to work at one of our AI investee companies: Zone7. In the last 3 years he has become the leading sports thought leader of...
Who is going to be Sport’s LVMH?

Who is going to be Sport’s LVMH?

by | Apr 2, 2023

That splendid Kiwi in Madrid, Michael Sutherland sent me this podcast on the story of the luxury conglomerate LVMH. From nothing, Arnault pulled off the greatest roll-up strategy ever. I drank in the 3 hours of the tale with so, so many things upon which to reflect....
Sport’s original sin: the B2B apple.

Sport’s original sin: the B2B apple.

by | Mar 25, 2023

  … And she’ll promise you more than the garden of Eden Then she’ll carelessly cut you and laugh while you’re bleeding But she’ll bring out the best and the worst you can be Blame it all on yourself, ’cause she’s always a woman...