GMS

Who they are

GiveMeSport is a London-based leader in social media marketing and publishing for the sports industry.

Founded in 2004, it was a pioneer in the migration of sports content online, building one of the first and biggest Facebook based digital publishers for its vertical. From Programmatic to Branded Content to OTT, it has been an innovator for the sports content vertical.

In 2016, it acquired the listed Canadian AI technology company Breaking Data, and thus completed its own IPO at that time.

LinkedIn

What we did

Albachiara took the Chairman position in the startup, and offered a range of bizdev and CFO services, with the objective of controlled scalability.

Albachiara introduced IMG as a strategic equity partner in 2008, and led the company to the public markets from the Chair.

In 2018, the company made further acquisitions for the nascent North American sports betting space. Albachiara has an equity stake.

Client
GiveMeSport
Sector
Social media marketing and content generation
Involvement
Offered a range of bizdev and CFO services with a CEO remit
Website
givemesport.com